ACT CPD Behavioural Insights (4 point)

Traditional economics assumes that consumers make rational decisions but of course this is not so. BI reflects that, in reality, when making day-to-day decisions, consumers rarely behave in a well informed and fully rational way. BI provides insights and strategies to positively influence peoples’ decision-making, including choices of suppliers and purchasing. Learn how to apply behavioral insights in the Real Estate sector to build and strengthen your customer relationships in this half day workshop.